The Campaign for Real Ale is overhauling its voucher scheme this summer to help make pub-going more affordable for members.
As of the 1st of July, CAMRA members will receive £30 worth of vouchers, each worth 50p off a pint. These vouchers will cover over 1,400 pubs nationwide across four pub chains.
Redeemable at the point of renewal, the vouchers will cover pints poured at Stonegate Pub Company, which owns a number of traditional country inns; SA Brains, which runs a number of inns and hotels across Wales and Southwest England including the Star Inn in Bridgend (pictured); Castle Rock Brewery in Nottinghamshire and JD Wetherspoon.
The re-launch of the voucher scheme also aims to help to raise the profile and footfall at participating venues. It coincides with the #SummerofPub campaign to support the pub trade over the warmer months.
CAMRA is also expanding its Real Ale Discount Scheme to cover 3,000 individual pubs across the country. Due to their independence, these pubs by nature can’t fall under a blanket voucher scheme, but they have agreed to offer discounts to CAMRA members based on what works for them – whether that be a free pint on a Monday or 10% off on pints pulled.
Participating pubs can be found by visiting camra.org.uk/vouchers and searching for a pub by postcode, and CAMRA is encouraging more independent pubs and pub chains to get involved.
Nik Antona, CAMRA’s national chairman, said: “We are very grateful that these companies have approached us to help them ensure that pub-going remains an affordable activity. By offering vouchers at pub chains and discounts throughout independent pubs, we aim to support a wider range of pubs by driving footfall.
“Regular pub visits can be an expensive activity for many of us, and we hope that by partnering with more pubs both large and small we can help get people out to their local throughout this Summer of Pub and beyond.”
Alan Armstrong, marketing manager for Stonegate said: “Providing best in class beers and ales is synonymous with the success of Stonegate across the UK and we are pleased to be working with CAMRA as part of the new voucher scheme. Not only will the partnership provide added value to our existing Real Ale fans, but we hope it will also entice new faces into our pubs and bars throughout the country.”
David Knowles, Senior Brand and Marketing Manager for Brains added: “Here at Brains, we are delighted to be working with CAMRA on their new voucher scheme. We hope that this will encourage more CAMRA members to enjoy our expanding range of traditional real ales and visit our pubs across Wales.”
Inns can get involved in the scheme by contacting camravouchers@camra.org.uk
Members can search for participating inns by visiting www.camra.org.uk/vouchers
