St Peter’s Brewery has relaunched its Without Brand of 0.0% alcohol beer with a new recipe targeting a growing number of young alcohol-free beer drinkers seeking refreshing and full-bodied 0.0% beers that have happier flavours.
Speaking about the relaunch, John Hadingham, MD at St Peter’s Brewery says, “We’ve been experimenting with our liquid and feel we’ve achieved something that will not only appeal to our current consumers, but also attract the new and discerning no and low alcohol purchasers.”
The products are available to the retail market from January 2020.